Intriguing Coupon Statistics: How Many People Use Coupons in …

Despite a few years where coupon use shortly decreased, the coupon industry has been growing overall in the last couple of decades. There may not be any official data on the global use of coupons as of y… See more

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Coupon Statistics For 2025 – Usage & Redemption Rates

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Dec 26, 2024 · Most consumers (34%) spend about 5 to 10 minutes searching for a coupon. About 40% of shoppers use their smartphones to find discounts while shopping. How Many …

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Coupon Statistics: Usage Stats For 2025 - Couponzania.com

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Jan 1, 2025 · 2025 Key Statistics on Coupon Usage Broad Use: More than 90% of households reported using coupons in the last year, demonstrating their widespread acceptance. Popular …

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17+ Interesting Coupon Statistics For 2024! - Bountii Blog

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The survey also found that 81% of respondents who use coupons made at least one purchase, with a coupon, using their mobile device. However, a staggering 53% of people shopping …

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FAQs about Intriguing Coupon Statistics: How Many People Use Coupons in … Coupon?

How often do consumers use coupons?

In 2017 and 2018, the percentage of consumers who used coupons stood at 90 and 94. Among the 92% who used coupons in 2019, 45% used them always or very often. Only 8% responded that they never use any coupons when shopping. (Valassis) 2. Household items are the most searched coupon category in the United States. ...

What percentage of people use coupons for shopping?

You can see in the above chart that the percentage of respondents who used coupons for shopping dropped to 88% in 2020, which was 94% in 2019. In a survey, 97% of the respondents agree they seek coupons while shopping, and 92% confirm they are looking for coupons regularly. ...

What percentage of consumers search for coupons?

About 35%, 24%, and 23% of consumers also searched for coupons in the apparel, beauty, and health categories. (Statista) 3. Digital couponing is on the rise. Juniper Research data shows that the total value of redeemed digital coupons was $47 billion in 2017. By 2022, the research center forecasts that total redemptions will surpass $91 billion. ...

How many coupons are issued a year?

Globally $500+ billion worth of coupons are issued each year, but only around $3.4 billion (less than 1%) of coupons are ever redeemed. For shoppers, the biggest challenge is finding the right coupons when they shop online. ...

Why do consumers use coupons more than regular shoppers?

Consumers who use coupons spend 37% more than regular shoppers. Retailers who offer regular discounts and coupons record higher average order volumes from customers who use them than customers who don’t. This is because while consumers think they are saving more with the discount, they also end up buying more items. ...

How many consumers use coupons in 2024?

In 2024, 26% of U.S. consumers used more coupons than in the previous year. 0.85% of coupons issued in 2023 were redeemed by consumers. Coupon redemption increased 10.4% from 2022 to 2023, the first increase since 2008. Coupon redemption decreased by 19% in the first half of 2022, from 465 million to 375 million. ...