Holiday sales season marketing strategy - Think with Google APAC

Deal-seeking. Deal-seeking is an “always-on” behaviour that’s not tied to a single sales day. In fact, 75% of holiday shoppers said they keep their eyes open for promotions throughout the …

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Holiday Sales Season Marketing Strategy - Think With Google APAC

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Deal-seeking. Deal-seeking is an “always-on” behaviour that’s not tied to a single sales day. In fact, 75% of holiday shoppers said they keep their eyes open for promotions throughout the …

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Turn Holiday “sales Days” Into A Sales Season - Think With Google

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Jun 5, 2024 · Last year, on average, consumers only completed less than half (43%) of their holiday shopping by December, leaving a huge opportunity to capture sales beyond Cyber 5. 5 …

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What Makes Holiday Ads Truly Effective In APAC?

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Dec 18, 2024 · APAC consumers shopping differently this holiday season While mega sales events like 11.11 prompt early buying, 75% of APAC shoppers say they keep a closer eye on …

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FAQs about Holiday sales season marketing strategy - Think with Google APAC Coupon?

Do you have a holiday ecommerce marketing strategy?

U.S. holiday eCommerce revenue is set to reach $224.31 billion, a 6.1% increase on 2021 sales. If you don’t have a holiday marketing strategy, you risk missing out on the peak eCommerce sales period. Also, having a holiday discount strategy as a seller is crucial for maximizing sales during peak shopping periods. ...

Do you have a holiday marketing strategy?

If you don’t have a holiday marketing strategy, you risk missing out on the peak eCommerce sales period. Also, having a holiday discount strategy as a seller is crucial for maximizing sales during peak shopping periods. It helps you stand out from competitors, attract more customers, and build brand loyalty. ...

What makes a successful holiday marketing campaign?

The video ads used festive language and advanced segmentation, with the campaign starting in September to capture seasonal sales. The successful holiday marketing campaign generated a 10-point lift in favorability, a 61% increase in purchases, and a 42% lift in the number of buyers. ...

How successful is target's holiday marketing campaign?

The successful holiday marketing campaign generated a 10-point lift in favorability, a 61% increase in purchases, and a 42% lift in the number of buyers. Black Friday is one of the biggest days of the year for Target. ...

Are flash sales a good holiday marketing strategy?

Flash sales are one of the best holiday marketing strategies. This discount strategy inspires FOMO (fear of missing out). Offering a significant discount with a ticking clock timer to create urgency is a powerful sales tactic. You can run multiple flash sales at set times during the day in the run-up to Christmas. ...

What is a holiday discount strategy?

Also, having a holiday discount strategy as a seller is crucial for maximizing sales during peak shopping periods. It helps you stand out from competitors, attract more customers, and build brand loyalty. By offering discounts, you can capitalize on heightened consumer demand, clear out excess inventory, and generate revenue during slower periods. ...