Guide to holiday retail: Trends and 2024 outlook - EMARKETER

4 days ago · We forecast that total retail sales for the 2024 holiday season will reach $1.372 trillion, growing 4.8% YoY. Ecommerce sales will grow 9.5% to reach $271.58 billion, per our forecast, as consumers go online for quick, easy purchases and easy price comparisons. Non …

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Guide To Holiday Retail: Trends And 2024 Outlook - EMARKETER

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Check Out Our 2024 Holiday Shopping Predictions | Salesforce

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Shoppers are taking on more debt. According to Salesforce research, 37% of global shoppers say they’re using their credit cards more today than they were a year ago, while 32% report using alternative credit services like “buy now, pay later” more frequently. What’s more, 43% of consumers are carrying more debt compared to 2023. And this isn’t uniq...

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‘Merry And Bright’: How Marketers Are Evolving For Ambitious …

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4 days ago · Last year, retail sales between November to January 2024 grew 4.3% to $1.54 trillion, according to U.S. Census Bureau data cited by Deloitte. The higher spend is attributed …

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2024 Online Holiday Shopping Forecast: What To Expect And Key …

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2 days ago · During the holiday shopping season, Adobe forecasts total spending to reach $18.5 billion, which is a 11.4% growth from the previous year. BNPL usage is particularly popular …

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The 2024 Canada Holiday Trend Report - Poshmark Blog

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Holiday Market Opportunities: Early Sales, Secondhand Scores, & Luxury for Less. Shoppers are preparing to spend big—this year’s total holiday spend is projected to average out at $1,478 …

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Retailers Have Momentum Heading Into The Holidays

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2 days ago · The landscape: Retailers headed into the holiday season with the wind at their backs. Retail sales grew 2.8% YoY in October and 0.4% month over month (MoM), per the US …

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Reimagining Retail: What Will Impact This Year’s 2024 ... - EMarketer

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Sep 4, 2024 · Sky Canaves: Well, we expect this year e-commerce will reach a new peak of holiday sales at around 20%, but that still leaves the other 80% of retail taking place in stores. …

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FAQs about Guide to holiday retail: Trends and 2024 outlook - EMARKETER Coupon?

How to boost holiday retail sales this year?

Here are five key stats to help boost holiday retail sales this year. 1. More holiday shoppers are starting early Key stat: 16% of US consumers have already begun shopping for holiday gifts, according to June 2024 data by CivicScience. That’s an increase from only 9% who started holiday shopping in July 2019. ...

What trends should retailers consider during the 2023 holiday season?

The trends observed during the 2023 holiday season offer crucial insights that retailers must consider as they strategize for 2024. The shift in consumer behavior, economic pressures, and the changing retail landscape all point towards the need for retailers to adapt and innovate. ...

How will the 2024 holiday shopping season impact your business?

The 2024 holiday shopping season promises to be dynamic and transformative, with several key trends shaping consumer behavior. From the rise of mobile and voice commerce to the growing importance of sustainability and AI-driven personalization, businesses must stay ahead of these trends to meet customer expectations. ...

What will retail sales look like in 2024?

We forecast that total retail sales for the 2024 holiday season will reach $1.372 trillion, growing 4.8% YoY. Ecommerce sales will grow 9.5% to reach $271.58 billion, per our forecast, as consumers go online for quick, easy purchases and easy price comparisons. Non-ecommerce sales will grow 3.7% to reach $1.1 trillion. ...

How can retailers maximize sales during holiday 2024?

Amid shifting consumer priorities, competitive promotional activity, and an unusual calendar, brands and retailers must fine-tune their holiday 2024 marketing strategies to maximize sales during this critical period. ...

What percentage of retail ecommerce sales grew in 2023?

US retail mcommerce holiday season sales grew 14.5% to reach $125.60 billion in 2023, over half (50.6%) of total holiday retail ecommerce sales, per a February 2024 EMARKETER forecast. Despite that, non-ecommerce sales still made up the majority (81.1%) of total holiday retail sales in 2023. ...