Digital Audio Advertising in 2024 - Basis Technologies

Digital Audio Advertising In 2024 - Basis Technologies

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Feb 15, 2024  · US digital audio ad spend is projected to grow by nearly 44% between 2023 and 2027. US podcast advertising surpassed $2 billion in 2023 and is forecast to reach nearly $4 …

basis.com

2024 Digital Advertising - Basis

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Advertisers of all kinds are heading into a uniquely challenging election year in 2024. Forecasters anticipate a record $12 billion in political advertising during this upcoming campaign season, …

basis.com

The Power Of Sound: Digital Audio Advertising By The Numbers

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Oct 11, 2024  · US podcast ad spending is on course to hit $2.55 billion in 2025. That figure represents over a third of digital audio services ad spending. Programmatic continues to …

basis.com

Digital Audio Ad Spending Forecast And Trends Q2 2024

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Apr 17, 2024  · About This Report. Although traditional radio advertising remains a $10.5 billion business in the US, it’s slowly shrinking. Digital audio advertising, by contrast, will grow 6.8% …

emarketer.com

Digital Drives Growth In Audio Ad Market, As Radio Broadcast ...

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May 13, 2024  · Topics. Key stat: US digital audio ad spend will reach $7.12 billion this year, according to our March 2024 forecast. It will account for an increasing share of overall audio …

emarketer.com

9 Predictions On The Future Of Adtech And Audio Streaming

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Jul 27, 2022  · Oct 31, 2024, 09:00pm EDT. ... Broadcast company SiriusXM has owned digital audio advertising technology company AdsWizz since its $3.5-billion acquisition of Pandora in …

forbes.com

Five Trends That Will Rock Digital Audio In 2024 - Triton Digital

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Dec 18, 2023  · Stephanie Donovan, Global Head of Revenue: Retail Media Networks in the US will outpace digital ad growth in 2024, 14.2% increase vs 11.2%. This year, we’ll see retailers …

tritondigital.com

Why Audio Is Digital Advertising’s Fastest Growing Category

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Sep 6, 2022  · US programmatic digital audio ad spent surpassed $1 billion in 2021 and is projected to grow to $1.84 billion by 2024, continuing a trend of double-digital year-over-year …

basis.com

Listen Up: Why Advertisers Need To Switch On To Personalized Audio …

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Nov 4, 2024  · The fast-growing digital audio advertising marketplace in the UK is worth £176m and is set to grow by 4.01% year-on-year. And recent studies have shown that advertising in podcasts, on radio and ...

thedrum.com