An Influencer Marketer’s Guide to the 2024 Holiday Season

Believe it or not, the time has come again to prepare for the biggest shopping season of the year — the holidays! During the 2023 holiday season, online spend grew 4.9% year-over-year to $222.1 billion, a new record for ecommerce. Plus, for the first time, mobile shopping surpassed …

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An Influencer Marketer’s Guide To The 2024 Holiday Season

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2024 Holiday Trend Report - Collectivevoice.com

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Oct 1, 2024 · Pro-Tip: 80% of consumers said that social media influencers are a primary source of holiday shopping inspiration. Set yourself up for success—tap into these key insights to …

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2024 Holiday Marketing: Trends You Can’t Ignore | Bloom

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Sep 3, 2024 · Interestingly, 41% of Holiday shoppers keep buying past the holiday season (Meta) and 45% of consumers say they enjoy shopping during the time after Christmas (Google). …

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10 Christmas Influencer Campaigns You Should Know In 2024

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Dec 4, 2024 · In the UK, Christmas ad spend increased by 5% in 2023 compared to the previous year, hitting a record £9.5 billion for festive marketing. Influencers play a crucial role in …

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2024 Holiday Marketing Predictions - Dotdigital

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Jul 23, 2024 · Influencer marketing boom. In 2024, brands are likely to increase influencer marketing budgets by 60%. This underlines the strategy’s increasing importance for a …

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The Top Gift Categories Of The 2024 Holiday Season

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5 days ago · Many holiday gifts turn into holiday returns—retailers expect their return rate this holiday season to be 17% higher than their annual rate, per NRF. We forecast total retail …

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FAQs about An Influencer Marketer’s Guide to the 2024 Holiday Season Coupon?

Why is influencer marketing so important in 2024?

As the 2024 holiday season approaches, brands are preparing for one of the busiest—and most profitable—times of the year. Influencer marketing is a go-to strategy for reaching consumers, but with all the competition and noise online, it’s easy to get lost in the holiday chaos. ...

How can I Make my 2024 holiday influencer marketing campaign a success?

Here are five tips to help make your 2024 holiday influencer marketing campaign a success: 1. Don’t Expect Exclusivity (And That’s Okay!) The holidays are a busy time for creators, with packed schedules and inboxes full of offers. ...

When should a brand launch an Influencer Campaign?

It is shown that over half of Gen Z shoppers want to see holiday marketing as early as November, launching an impactful influencer campaign in advance is becoming essential for brands aiming to succeed during the festive season. Haven’t found the ideal influencer for your brand yet? ...

How can influencers help your holiday campaign?

Many influencers now expand their reach by including email options alongside sponsored posts, making it an effective addition to holiday campaigns. Emails from an influencer can drive traffic to your site, boost sales and strengthen consumer connections. ...

Why is influencer marketing so important?

As promotions, product offers, and creative campaigns intensify, it becomes increasingly difficult to stand out in the crowded marketplace. With influencer marketing becoming a key strategy for more brands, collaborating with influencers alone no longer guarantees success. ...

How can socialbook help you find the perfect influencer?

And if you're still looking for the perfect influencer to match your brand’s vision, SocialBook is here to help. With its smart tools for identifying influencers based on audience engagement and brand alignment, SocialBook makes it easier than ever to find the right partnerships that will elevate your holiday campaigns. ...