American Eagle Outfitters Inc. Introduces OFFLINE by Aerie, A …

Jul 27, 2020 · New OFFLINE sub-brand builds on strong category demand designed uniquely for Aerie. American Eagle Outfitters, Inc. (NYSE: AEO) announced today the launch of …

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What's new at American Eagle Outfitters?

The launch marks parent company American Eagle Outfitters’ second new brand launch in under a month. Intimates brand Aerie introduces Offline by Aerie, a new activewear sub-brand. Courtesy Photo Aerie is getting active. The intimates brand, part of the American Eagle Outfitters family, is launching a new sub-brand today called Offline by Aerie. ...

Is Aerie a sub-brand of American Eagle Outfitters?

American Eagle Outfitters is adding another brand to its collection, Aerie's OFFL/NE (Offline by Aerie), which is an activewear brand. The pieces from OFFL/NE are suited for both exercise and leisure. It is a sub-brand of Aerie, American Eagle Outfitters' popular underwear and loungewear brand. ...

Who is American Eagle Outfitters?

About American Eagle Outfitters, Inc. American Eagle Outfitters, Inc. (NYSE: AEO) is a leading global specialty retailer offering high-quality, on-trend clothing, accessories and personal care products at affordable prices under its American Eagle® and Aerie® brands. Our purpose is to show the world that there’s REAL power in the optimism of youth. ...

Why does American Eagle Outfitters have a slanted I?

Even the Offline logo celebrates imperfection, featuring a slanted “i” as a reminder that there’s “no straight path to the finish line,” according to Foyle. While the pandemic may seem like a bold time to launch a new brand, this is the second retail concept American Eagle Outfitters has launched this summer. ...

Is Aerie getting into the activewear space?

As athleisure continues to boom amid the pandemic, Aerie is getting into the activewear space. The American Eagle Outfitters-owned brand today announced the launch of a new sub-brand called Offline by Aerie. The collection builds on the “growing success” of Aerie’s activewear and leggings, according to global brand president Jennifer Foyle. ...

Is Aerie a good brand for activewear?

Aerie, the brand, has led the body positivity movement and has inspired and empowered women around the world to feel confident inside and out as part of its mission towards health and wellness. Jen Foyle, Aerie's global brand president, stated this in a press release. ...