22 BFCM Paid Ads Tips from a Marketer Who Spent $7.6M Last Year

Oct 6, 2024 · 22 BFCM Paid Ads Tips from a Marketer Who Spent $7.6M Last Year And bonus inspiration ads for BFCM. Aazar Shad October 06, 2024 . ... 22. Already plan Q5 in between …

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22 BFCM Paid Ads Tips From A Marketer Who Spent $7.6M Last Year

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Oct 6, 2024 · 22 BFCM Paid Ads Tips from a Marketer Who Spent $7.6M Last Year And bonus inspiration ads for BFCM. Aazar Shad October 06, 2024 . ... 22. Already plan Q5 in between …

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Black Friday/Cyber Monday Paid Media Strategy

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Users spend on average 95 minutes per day on TikTok; 32% of TikTok users are between the ages of 25 and 34 ‍ Mastering Meta Ads. Formerly known as Facebook, Meta remains a top …

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Amazon BFCM 2024 Strategy: Key Insights & Ad Tactics | Perpetua

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Oct 21, 2024 · It’s that time of the year again–Amazon’s Black Friday Cyber Monday (BFCM) sale is fast approaching. Last year consumers spent $38 billion overall online during Cyber Week …

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Black Friday And Cyber Monday Marketing Strategy (2024 Guide)

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Oct 28, 2024 · In fact, global searches for “Black Friday” began spiking as early as October last year. By the same time in 2023, 58% of consumers were already thinking about what they …

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Top 6 Sales Strategies To Win Big BFCM 2024 With Examples

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Jul 9, 2024 · The numbers don't lie: Black Friday Cyber Monday (BFCM) continues to shatter sales records year after year. In 2023, there was a record of $9.8 billion in Black Friday online …

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BFCM 2024: Predictions And Trends For Holiday Sales

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Nov 22, 2024 · Those sales are forecasted to rise 3.7% year-over-year (YoY) during the holiday period, outpacing the 1.8% growth we’ve seen for 2024 overall. Ecommerce will also see …

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FAQs about 22 BFCM Paid Ads Tips from a Marketer Who Spent $7.6M Last Year Coupon?

Should you pull back your ad spend after BFCM?

After BFCM is over, typically CPCs will remain high but volume will teeter off and conversion rates (CVR) will start to decline. But that doesn’t mean you should automatically pull back your ad spend. Having a lead-out strategy can help you maintain rank and visibility as we move into the holiday and gifting period. ...

How do I manage BFCM AD groups?

Here are a few organizational tips to help manage all of these changes: Add BFCM and branded keywords to your campaigns. Add new ad groups with BFCM ads to all your campaigns. Create rules to turn your campaigns on and off. Double-check (and then triple-check) that all of your rules are working. ...

What does BFCM meta ads checklist look like this year?

Here’s how our BFCM Meta Ads checklist mostly looks for this year: Organize your BFCM material: Produce creative assets (influencers, your team, UGCs) and BFCM copy. Confirm data tracking: Once again, for Meta and other platforms make sure CAPI and pixel are set up and that your reporting tools are tracking correctly. ...

How to maximize sales during BFCM 2024?

Follow these tips to maximize your sales during BFCM 2024. 1. Start early with a detailed marketing plan Create a well-thought-out marketing calendar leading up to BFCM. Start teasing your promotions on social media and email in early November (or earlier). Build anticipation with countdowns, sneak peeks, and early access deals for loyal customers. ...

How do I Make my BFCM ads live?

Start early: If you wait too long, you’ll risk getting stuck in the review period when your ads need to be live. Optimize your landing page: Use one central landing page with BFCM deals plastered throughout. This one-stop page ensures that your potential customers can’t miss your offers. ...

What Ad extensions should I use during BFCM?

During BFCM, ad approvals take longer than usual. You’ll also want to use Sitelink, Callout, and Promotion ad extensions to launch your offers and discounts for maximum reach. Remember to use Google Merchant Center Promotions for Shopping Ads and Free Listing. These will allow you to include product badges to highlight sales and discounts. ...