Direct Mail Promotions & Incentives | USPS

Increase customer interaction and engagement with mail. USPS offers mailing promotions and incentives to help you promote best practices for integrating mail with new technology and print techniques.… See more

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FAQs about Direct Mail Promotions & Incentives | USPS Coupon?

What is the USPS 2025 promotions calendar?

Building on the success of past promotions, USPS has developed the 2025 Promotions Calendar for marketers, printers, and mailers. With these promotions, USPS expects to increase overall mail value and help businesses increase their return on investment in mail. Each promotion period ranges between 3 to 9 months. ...

When can I register for a USPS promotion & Incentive Program?

Promotion Period: August 1 – December 31, 2024 Registration: June 15, 2024 Eligible Mail: First-Class mail automation letters, postcards, and flats; Marketing Mail; Non-Profit mail Interested in registering your business or organization for one or more of the USPS’s promotion and incentive programs? ...

How does the USPS mail promotion program work?

That’s why the USPS created their Mailing Promotions Program—to help marketers, printers, and mailers drive customer engagement and increase the returns on their campaigns. While the full terms of eligibility vary from promotion to promotion, they all start with the incorporation of direct mail into your communications strategy. ...

What are USPS promotions & incentives?

Known as USPS Promotions & Incentives, the Postal Service encourages mailers to elevate their mail using new technology, unique textures, or different services. And with savings up to six percent per piece (when combined with add-ons), the opportunity to save money is there—if you know how (and when) to take advantage of it. ...

What promotions does the USPS offer?

The USPS currently makes the following promotions available throughout the year: This promotion (previously called the Emerging Technology Promotion) encourages mailers to connect physical mail with digital experiences, driving web traffic and enhancing interaction. ...

How effective are USPS promotions for direct mail?

According to various marketing reports, using USPS promotions for direct mail can lead to a positive response rate ranging from 2.7% to 4.4% on average. Many marketers report response rates above 3% for mailing campaigns that take advantage of the promotions, signifying a significant potential for positive engagement with targeted mailings. ...