Survey: Streaming Execs Say Bundling Is the Future | TV Tech

Nov 27, 2023 · All the research showing that consumers would like to see their streaming services bundled together seems to have gotten the attention of streaming media executives. A new …

CouponFollow Extension

25%
OFF

Study: Streaming Subscription Bundling Can Boost Profits, …

13 minutes from now

Jan 26, 2024 · Nearly 25% of consumers in Q4 2023 said they preferred free access to multiple TV-streaming services as part of a bundle, highlighting the demand for bundled offerings that …

tvtechnology.com

71%
OFF

Survey: Streaming Bundles Boost Telco Sub Retention

13 minutes from now

Jul 27, 2023 · A new Bango survey found that 71% of telco leaders in the U.S. and the U.K. say they have seen a boost in customer retention and acquisition off the back of video streaming …

tvtechnology.com

71%
OFF

If Bundling Is Back, What’s The Ideal Bundle? | TV Tech

13 minutes from now

May 17, 2024 · 71% of respondents included high speed internet in their bundle, and 52% chose a mobile phone plan. (Another 40% chose a live TV bundle, forming a new iteration of cable’s …

tvtechnology.com

93%
OFF

Streaming Is The Future Of TV, But The Abundance Of Platform

13 minutes from now

Additionally, 93% say they plan to either increase their paid streaming services or make no change to their existing plans over the next year. In step with shifting consumer behaviors, …

nielsen.com

70%
OFF

The Streaming Struggle Is Real For All Parties: Can Adtech ... - Forbes

13 minutes from now

Oct 16, 2024 · Nearly 70% of viewers say they choose FAST over subscription streaming, with more than half spending two hours or more per week watching FAST. There are now nearly …

forbes.com

42%
OFF

Could Bundles Solve The Streaming Churn Problem? | TV Tech

13 minutes from now

Jul 8, 2024 · LONDON—Consumers who subscribe to streaming services to watch a particular show, then cancel, only to resubscribe later, make up 42% of U.S. TV viewers, according to a …

tvtechnology.com

FAQs about Survey: Streaming Execs Say Bundling Is the Future | TV Tech Coupon?

Why do streaming providers bundle?

Streaming providers have largely adopted bundling to combat high cancellation rates, with the idea being that people are less likely to pull the plug on one service if it's tied to others. ...

How will streaming services change over the next year?

Additionally, 93% say they plan to either increase their paid streaming services or make no change to their existing plans over the next year. In step with shifting consumer behaviors, media companies are increasingly adopting streaming-first mindsets, and the number of available services continues to rise to meet audience demand. ...

Are paid streaming video on demand services worth it?

Despite the lower prices, Hub's research found that 25 percent of respondents associate "excellent" value with paid streaming video on demand (SVOD) services with ads compared to 22 percent who think the same of SVOD without ads. ...

Are bundles a key driver for streaming subscriptions?

Bundles also carry price savings, a key driver for streaming subscriptions. Per Hub's report and following a slew of streaming price hikes, people are approaching the limit of what they're willing to spend on streaming subscriptions: ...

Are streaming services eating up the traditional TV universe?

While many titles form the bedrock of the traditional TV universe, an increasing amount is being developed for streaming services, and audiences are eating it up. In an average week, U.S. audiences stream almost 170 billion minutes of video content. ...

Should streaming providers piggyback on other streaming services?

Those companies are largely responding with packages that bundle their services with other services, including rival streaming platforms. But with streaming subscribers already pushed to their financial limits, it's time for streaming providers to earn their keep, not piggyback on others. ...