Forty-one percent of shoppers are buying more private brands, …

Jun 21, 2022  · Seventy-eight percent of consumers said taste is an important factor when buying store brands as well as national brand products. “When it comes to taste and quality, shoppers clearly see private brands as a good option, on par with national brands,” Baker said in the …


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Private Label Spending Not Just About Price, Value: Report

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Oct 3, 2023  · The majority of grocery shoppers surveyed in the report said that they purchase store brands at least occasionally (96%), with less than half purchasing private brands most or …

supermarketnews.com

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Shoppers Buying Private Brands For More Than Just Price

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Oct 2, 2023  · FMI found that 96% of grocery shoppers purchase store brands at least occasionally and 46% purchase private brands most or all of the time. Meanwhile, about 60% of shoppers …

progressivegrocer.com

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FMI Study: Private Brands Not Just About Price - Supermarket News

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Jun 23, 2022  · Sixty-six percent of customers said quality is key when choosing private-brand item and, in fact, more than 43% indicated they purchase store brands because of their quality.

supermarketnews.com

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3 In 5 Shoppers Buy Private Labels More Frequently Than A Year Ago

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6 days ago  · Nearly 6 in 10 (58%) of consumers are buying more private label products than they were a year ago, per an Ipsos consumer survey. ... Over half (53%) of shoppers said a …

emarketer.com

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PRIVATE BRANDS IN CONVENIENCE

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have purchased more private branded products since before the pandemic. Nearly half (42%) of shoppers who are buying more private brands say they like the taste of private-branded …

convenience.org

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Grocery Shoppers Are Turning To Private Brands In Growing …

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Jun 27, 2022  · The Food Industry Association’s 2022 Power of Private Brands report shows that 40% of American consumers have bought more private brands since before the pandemic, …

consumeraffairs.com

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More Than Half Of Shoppers Plan To Buy More Private Brands In The ...

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Oct 4, 2023  · Dive Brief: Fifty-four percent of surveyed shoppers said they plan to purchase much or somewhat more store brands in the future, compared to 26% who said the same for name …

grocerydive.com

FAQs about Forty-one percent of shoppers are buying more private brands, … Coupon?

What percentage of shoppers buy private label products?

According to The Private Brand Intelligence Report, 85% of shoppers trust private label products more than other brands. Additionally, 81% of shoppers buy private label products every time they shop. ...

Do shoppers give store brands more credit compared to national brands?

On a five-point agreement scale, the mean score was up to 4.16 this year compared to 4.06 last year, showing shoppers give store brands more credit in price compared to national brands this year versus last year. Shoppers were also asked if they believe the quality of private label/store brands compared well to name brand alternatives. ...

What percentage of online shoppers buy from other countries?

As you can see, the global average for purchasing items online from another country was 57 percent; however, in the United States, only 47 percent of online consumers made a purchase from a retailer in another country. Europeans shoppers were higher than the global average, with 63 percent of shoppers making online purchases from another country. ...

Are consumers buying store brands over national brands?

Of the 1,200 consumers surveyed, 44% of respondents said they are purchasing store brands over national brands, an increase of 6% from the same survey conducted in 2022. ...

What percentage of shoppers conduct online research before buying?

81% of shoppers conduct online research before buying, with 60% of consumers starting their research with a search engine. 50% of consumers spend 75% or more of their total shopping time conducting online research, including 15% of shoppers who spend 90% or more of their shopping time online doing research. ...

Are shoppers taking steps to save money at the grocery store?

A new consumer survey from The Feedback Group reveals that shoppers continue taking steps to save money at the grocery store. ...

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