U.S. Coupon Market Trends - Statistics & Facts | Statista

Dec 18, 2023  · Premium Statistic Face value of food & non-food FSI coupons in the U.S. H1 2020-2021 Food coupons Premium Statistic Ways U.S. consumers like to receive food and …


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COUPON USAGE TRENDS & SHOPPING BEHAVIORS IN 2021

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Almost every other American (49%) has used a mobile in-store coupon, e.g., on their phone or via a QR code, with 30-44 year-olds using mobile coupons (59%) almost at the same rate as …

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125 Coupon Statistics That Will Blow Your Mind - CouponCabin

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Jul 22, 2024  · In the first half of 2022, coupon distribution saw a 17% decline, dropping from 95 billion to 79 billion. Additionally, only 0.47% of issued coupons were redeemed that year. In …

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Coupon Statistics: Is Couponing Growing Or Slowing? - Spendmenot

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Jul 22, 2024  · The downtrend is accelerating as coupon statistics for 2019 show distribution fell 12% to 235.46 billion the previous year. According to Inmar, the decline mainly reflects the …

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Coupon Statistics: Usage Stats For 2024 - CouponFollow

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In 2021, 40% of grocery shoppers used a discount or promo code through their phone when shopping in-store. (Source: Statista) 2024 Coupon Trends & Statistics. For over 100 years, …

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Coupon Statistics - 2024 Update | Balancing Everything

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Feb 16, 2024  · The coupon processing industry is estimated to be worth over $100 million. 307 billion coupons were distributed throughout the US in 2016 alone, while the number of digital …

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Coupon Marketing Strategy: Statistics, Trends And Tips For …

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The downtrend is accelerating as coupon statistics for 2019 show distribution fell 12% to 235.46 billion the previous year. The US coupon industry is growing slowly, with a coupon use …

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FAQs about U.S. Coupon Market Trends - Statistics & Facts | Statista Coupon?

How has coupon distribution changed in 2021?

From 2019 to 2021, coupon distribution decreased by an average of 13.5% annually, while redemption decreased by an average of 14%. In 2021, 33.3% of coupons redeemed were digital while 24.2% were clipped from traditional printed sources. ...

Are coupon redemption and distribution rates rising?

Coupon redemption and distribution rates are rising following a period of decline in the early 2020s both for digital coupons and traditional printed coupons like free-standing inserts (FSIs). In 2024, 26% of U.S. consumers used more coupons than in the previous year. 0.85% of coupons issued in 2023 were redeemed by consumers. ...

How many people use coupons in 2021?

In 2021, paper coupon use by shoppers aged 18 to 34 dropped to 46%, while online coupon use jumped to 48% and mobile coupon use jumped to 33%. 70% of shoppers over 55 still use paper coupons, compared to 63% of those aged 35 to 54 and 46% of those aged 18 to 34. ...

What percentage of consumers use digital coupons in 2023?

In 2023, 67% of consumers used digital coupons while 59% used physical paper coupons. Americans use digital coupons at a 13.6% higher rate than print coupons. Digital coupon use increased from 63% of consumers in 2019 to 67% in 2021; paper coupon use decreased from 75% of consumers in 2019 to 64% in 2021. ...

Where do consumers find coupons & discounts in 2021?

Outside of brand emails and online searches social media is one of the most popular places consumers look to find coupons and discounts. In 2021, Facebook was by far the most popular social media platform consumers used to find coupons, however, coupons were found on nearly every social media platform in 2021. ...

How many people use coupons in 2022?

In 2022, 91% of all Americans used at least one coupon; 177.9 million U.S. adults redeemed digital coupons. 86% of online shoppers are more likely to try a new business due to a coupon; 39% are much more likely. 38% of American consumers buy more than they intended when they have a coupon; 67% will make an unplanned purchase because of a coupon. ...

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