BFCM 2024: How Extended Discounts Redefined Retail Success

Dec 5, 2024 · In 2024, the average length of sitewide discounts increased significantly to 4.8 days compared to just 1.6 days in 2023. As discount periods lengthened, brands faced the challenge of standing out in an increasingly saturated market.

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BFCM Must-Have Tips And Data-Backed Consumer Insights - Tapcart

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Mobile Shopping Apps Are The Reigning Champs of 2024. Mobile shopping apps are overwhelmingly the top choice for holiday shoppers in 2024. 81% of consumers plan to use …

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BFCM 2024 Recap: Exclusive Data For Omnichannel Success

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However, when looking back at the 2024 Black Friday and Cyber Monday, Shopify reported a record-high $11.5 billion in sales over the BFCM weekend, marking a 24% increase compared …

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Shopify Black Friday Cyber Monday 2024: Biggest Sales Record Of …

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Dec 6, 2024 · Amongst 116,000+ new Shopify stores opened in 2024, according to StoreLeads, 16,500+ stores made their first sales this year, representing 14% of the group. This increased …

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FAQs about BFCM 2024: How Extended Discounts Redefined Retail Success Coupon?

How to maximize sales during BFCM 2024?

Follow these tips to maximize your sales during BFCM 2024. 1. Start early with a detailed marketing plan Create a well-thought-out marketing calendar leading up to BFCM. Start teasing your promotions on social media and email in early November (or earlier). Build anticipation with countdowns, sneak peeks, and early access deals for loyal customers. ...

Will BFCM 2024 be a success?

BFCM 2024 is poised to be another record-breaking shopping event, with trends favoring early deals and AI-driven experiences. Start planning early with these tips now, and you’ll be ready to make this BFCM your most successful yet. Prepare your team for success with the experts at Your Marketing People. Contact us today. ...

How can businesses capitalize on BFCM 2024?

To capitalize on the early start and extended sales period of BFCM 2024, businesses should implement early and consistent marketing strategies: Plan Ahead: Begin teasing deals and promotions in September to build anticipation. Early engagement helps secure consumer interest before the market becomes saturated. ...

How do I reduce BFCM prices?

1. Offer discounts exclusively for BFCM Discounts are a great way to give your customers a price drop. There are many types of discounts you can do: Percentage discounts: Reduce the price by a specific percentage, typically between 25% and 30%, though discounts over 50% can also be effective. ...

How to create compelling BFCM offers for this peak shopping season?

BFCM represents a highly competitive time in eCommerce. Success during this period requires careful preparation, strategic planning, and dedication—not just discounts alone. Let’s explore how to craft compelling BFCM offers for this peak shopping season. 1. Offer discounts exclusively for BFCM ...

When should brands start implementing BFCM in 2024?

In the Wunderkind 2024 BFCM playbook, we advise that brands should have their strategies in place no later than Halloween. 2. Measurement matters most At the end of BFCM, marketers will dive into the data like it’s a treasure hunt, sifting through point-of-sale (POS) and channel data to make heads or tails of the season’s success. ...