BFCM 2024: 8 Strategies for success - Ryder

Oct 17, 2024  · BFCM promotions provide that push for shoppers to snap up the best deals and sought-after products. In sum, it can be a make-or-break moment for holiday sales - and for …


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Spicy Salmon Roll $8.95 Chicken Teriyaki Roll $8.95 Shrimp Tempura Roll $9.95 The lychee saketini was a 10/10. It was strong but perfectly balanced with the sweetness of the lychee. …

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FAQs about BFCM 2024: 8 Strategies for success - Ryder Coupon?

How will BFCM 2024 impact retail?

It's that time of year again – Black Friday and Cyber Monday (BFCM) continue to dominate the retail landscape, with inflation easing but consumer budgets still tight. Retailers that thrive during BFCM 2024 will be those that adapt with flexibility, cost-effective strategies, and technology-driven solutions to meet shopper expectations. ...

What makes a good BFCM strategy?

The ease of creating segments in Klaviyo and spinning up personalized emails plays a big part in our BFCM strategy. “The ease of creating segments in Klaviyo and spinning up personalized emails plays a big part in our BFCM strategy,” says Cody Plofker, CMO of Jones Road Beauty. 5. Sending daily (or more-than-daily) marketing emails ...

What is BFCM & how does it work?

BFCM includes two major shopping days: Black Friday and Cyber Monday, as well as the weekend in between where sales remain high. Originally, in-store Black Friday sales were the only promotional events that took place during the Thanksgiving holiday. ...

How to manage returns effectively during BFCM?

Using a third-party returns management solution is an excellent way to manage returns effectively during BFCM. Return portals use the power of automation to resolve return requests quickly and enforce your return policy, such as longer return windows or exclusions on clearance items. ...

How do you reward customers during BFCM?

In fact, the first hour of early access was POPFLEX site’s highest-revenue hour of the year. Another way to reward loyal customers during the holidays: a VIP discount. With Klaviyo, it’s easy to create a segment of your most-engaged customers and reward them during BFCM—and as a consumer, Tumasonis always appreciates this. ...

Are BFCM brands supporting each other?

Marketing consultant Grace Clarke sees brands supporting each other as a growing trend. In 2022, she created a collaboration-heavy BFCM content strategy with olive oil brand Graza —every single element of their Friendsgiving guide, a compendium of recipes and hosting tips, was created in partnership with another brand. ...

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