Aerie | TikTok for Business Case Study
Aerie, a retailer of women's athletic wear, intimates, and swimwear, has seen great success over the past few years, in part thanks to their #AerieReal TikTok launch that celebrated embracing one's authentic self. Previously, they've watched products — most notably their Crossover Leggings — go viral on TikTok , and … See more
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Aerie Marketing Strategy 2024: A Case Study – Latterly.org
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Jul 22, 2024 · Aerie’s approach to viral campaigns has proven essential for building online engagement. On social media, the brand reached 55% of women aged 18-34 on Meta, …
latterly.org
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16 Successful TikTok Case Studies [+ Actionable Takeaways]
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May 17, 2023 · This ratio gave the TikTok creator more control and creativity than many other brand partnerships. The campaign was successful, beating its target CPA by 60%. TikTok for …
popularpays.com
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Aerie Takes To TikTok To Spread Positivity In Quarantine - Adweek
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The Aerie team worked with its agency of record, Shadow, to turn the brand’s “positivity mission into a TikTok-native format, a challenge.” Aerie even created an original song, called 100% ...
adweek.com
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