5 Reasons Why BFCM 2024 is Different: Plot Twists, Urgencies

Oct 4, 2024 · In 2024, Cyber Monday falls on December 2nd – unlike most years prior where the entire BFCM period exists nicely within November. Meaning, a unique challenge for Q4 …

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7 Things We Already Know About BFCM 2024 - LoyaltyLion

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Aug 7, 2024 · BFCM and the holiday period as a whole delivered more users on mobile than on any other device. Interestingly however, mobile devices only converted at 3.1%, versus 5.5% …

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BFCM 2024 Trends: Big Spenders, Big Winners, And Over $2 Billion …

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Nov 29, 2024 · The busiest weekend of the year for DTC brands has just come to a close, and the sales numbers are reaching for the stratosphere! Triple Whale brands pulled a staggering …

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BFCM 2024 Recap: Exclusive Data For Omnichannel Success

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However, when looking back at the 2024 Black Friday and Cyber Monday, Shopify reported a record-high $11.5 billion in sales over the BFCM weekend, marking a 24% increase compared …

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FAQs about 5 Reasons Why BFCM 2024 is Different: Plot Twists, Urgencies Coupon?

Why is Cyber Monday a BFCM in 2024?

Here’s five reasons why this BFCM is anything but ordinary. In 2024, Cyber Monday falls on December 2nd – unlike most years prior where the entire BFCM period exists nicely within November. Meaning, a unique challenge for Q4 forecasting. ...

Will BFCM 2024 be a success?

BFCM 2024 is poised to be another record-breaking shopping event, with trends favoring early deals and AI-driven experiences. Start planning early with these tips now, and you’ll be ready to make this BFCM your most successful yet. Prepare your team for success with the experts at Your Marketing People. Contact us today. ...

When should brands start implementing BFCM in 2024?

In the Wunderkind 2024 BFCM playbook, we advise that brands should have their strategies in place no later than Halloween. 2. Measurement matters most At the end of BFCM, marketers will dive into the data like it’s a treasure hunt, sifting through point-of-sale (POS) and channel data to make heads or tails of the season’s success. ...

What are the 2024 BFCM trends?

Even as inflation starts to cool, flexible payment methods such as Buy Now, Pay Later (BNPL) will be a prominent 2024 BFCM trend. Integrating platforms like Afterpay, Klarna, or Affirm allows customers to spread their payments over time, making high-ticket items more accessible and reducing the barrier to purchase. ...

When will BFCM 2024 start?

Building on the trends of 2023, BFCM 2024 is expected to kick off even earlier, potentially starting in September and extending beyond the traditional end date. Several factors contribute to this anticipation: ...

What marketing strategies should you implement during BFCM 2024?

Implementing robust marketing strategies is essential to maximize your reach and sales during BFCM 2024. Here are some BFCM actionable marketing tips you should consider for this year's season: Partnering with influencers can significantly enhance your reach and credibility. ...