10 Expert-Backed Strategies to Prepare for BFCM 2024

As the holiday shopping season approaches, brands are gearing up for the busiest time of the year: Black Friday and Cyber Monday (BFCM). With online sales expected to soar in 2024, it's …

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7 Black Friday Marketing Strategies For 2024 - Sufio

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During the Black Friday-Cyber Monday (BFCM) weekend of 2023, Shopify sellers achieved a record of $9.3 billion in sales, marking a 24% increase from 2022. The 29th of November is …

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Boost Sales With BFCM Marketing: Strategies To Encourage Repeat ...

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Oct 30, 2024 · Increase Engagement with User-Generated Content. Leveraging user-generated content (UGC) on social media might be your best bet this BFCM. In a 2024 study, 44% of …

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FAQs about 10 Expert-Backed Strategies to Prepare for BFCM 2024 Coupon?

What motivates BFCM purchases?

Black Friday (Fri, Nov 29, 2024) and Cyber Monday (Mon, Dec 2, 2024) purchases are primarily driven by consumers' desire for bargains, fear of missing out on limited-time deals, early holiday shopping, and the opportunity to upgrade or replace existing products. ...

What is a BFCM sale?

Craft an irresistible BFCM offer A strategy many retailers use during BFCM is to run a “jaw-dropping” sale on a popular item to attract customers to their store. Once customers visit your online store for the deep discount, there’s a chance they buy other items on their way to the checkout. ...

How do I set up a BFCM budget?

Setting your BFCM budget starts with looking at last year’s sales data to see what strategies worked well and what didn’t. This analysis will help you understand how to improve this year. Next, establish specific goals for the event, like increasing sales or attracting new customers, which will give your efforts focus. ...

How to create compelling BFCM offers for this peak shopping season?

BFCM represents a highly competitive time in eCommerce. Success during this period requires careful preparation, strategic planning, and dedication—not just discounts alone. Let’s explore how to craft compelling BFCM offers for this peak shopping season. 1. Offer discounts exclusively for BFCM ...

What are BFCM goals?

GOALS should be Specific, Measurable, Achievable, Relevant, and Time-bound (SMART). For example, you might set a goal to increase sales on BFCM by 20% compared to last year’s BFCM or to acquire 500 new email subscribers. Clear objectives will guide your strategy and help you measure success. 2. Budget and forecast ...

How can BFCM help your ecommerce business?

Also, comply with data protection laws by providing customers with the option to opt-out of data collection and ensuring they can easily request the deletion of their data. BFCM represents a highly competitive time in eCommerce. Success during this period requires careful preparation, strategic planning, and dedication—not just discounts alone. ...